Chicago’s Magnificent Mile will light up for the holidays this weekend at the popular holiday Lights Festival. The annual event, always the Saturday before Thanksgiving, is celebrated by many Chicagoans as the city’s ceremonial start to the Christmas season.
During the event’s parade, starting at 5:30 p.m. CT, buildings and trees along North Michigan Avenue to the Chicago River will be awash in holiday lights, and thousands of spectators will take in all the sights and sounds.
What if journalists —rather than writing a recap of the festivities — could measure its sights and sounds and publish them?
It is possible.
The tools of sensor journalism allow reporters and even other nonprofessional storytellers to track the experience with a few inexpensive items and put a data-encompassing spin on an annual holiday story.
On the internet, at websites such as SparkFun.com, interested trackers can purchase low-cost items such as a Luminosity Sensor ($5.95), which is “capable of measuring both small and large amounts of light,” according to the website. A perfect way to see the festival in a different light.
A Sound Detector ($10.95) might be fun to capture the roar of tens of thousands when they see parade Grand Marshals Mickey and Minnie Mouse.
Some sensors, such as the LilyPad Temperature Censor ($4.95), measure body heat and could help determine where the most people convene on the Mag Mile — perhaps at the Chicago River Bridge, where an enormous fireworks display closes out the parade.
And since the fest occurs at a traditionally chilly time of year, a Weather Shield ($39.95) can track temps (forecast in the high 30s Saturday) and the evening’s wind speed/direction — a necessary tool in the blustery Windy City.
Even a seasoned journalist would find a new, inviting way to tell a time-honored story.