The newspaper industry — and a journalist’s job — has been completely disrupted by smartphone cameras.
In the print-first era, photojournalism was a vital component in publishing. Compelling photography was one of the ways to attract readers to newspapers and magazines on the newsstand. Many publications prided themselves on its provocative visual photography. Top-tier photography was the hallmark of many newspapers and magazines such as National Geographic.
A standout news photographer was considered an essential newsroom staff member who brought a reporter’s story to life in ways that attracted and impacted audiences who wanted to know more but may not have wanted to read an entire story. In fact, images were considered “entry points” into stories, especially on a newsstand, where potential buyers could only scan the photos and “big type” like headlines and photo captions before deciding if they’d purchase a publication.
Disruption 1/Digital Era: Digital photography made quicker work of shooting and transmitting images for photojournalists faced with the more urgent deadlines of the internet age. Newsrooms transformed their “dark rooms” into storage spaces, and photographers stayed out on the beat without having to come into the office to develop their images. These visual journalists could remain focused on capturing compelling pictures with even higher-quality digital cameras.
Disruption 2/Smartphones: Then smartphones changed the game for telephones. And while journalists readily took up these new mobile tools of the trade to assist with reporting/writing stories (using the phones’ digital recording apps and email/text transmissions), its impact on photojournalism was even more profound.
As cameras in smartphones improved, each writer became his own photographer. He had a powerful, effective storytelling tool in his hand that allowed him to become a proficient visual journalist, too.
With its ubiquity, the smartphone’s unintended consequence was that it made all journos photographers. And despite the loss of expertise and quality in images taken by untrained shooters, audiences appeared just as satisfied with cell phone images as they’d been with pro photography.
Highest quality vs. good enough: Professional photography taken with expensive equipment isn’t essential for the reader, newspapers found. A much less expensive smartphone camera produces good (enough) quality photos for readers, especially in the digital-first environment that finds most readers accessing newspaper stories online.
Also, arming reporters/writers with smartphones also allowed them to shoot video. With the advent of social media, video is among those platforms’ most shareable content, and news organizations want their content to be shareable. So the smartphone camera became important for two kinds of digital content — and some newspapers believe that it cut the need for professional photojournalists and videographers, which would save the companies a lot of money.
Speed and accessibility trumped quality and training, and major newspapers such as the Chicago Sun-Times traded in its award-winning photo staff for smartphones’ multimedia capabilities.
Innovation transformed the news industry. And for some, the gains have far outweighed the losses.