
When I think of the ’90s, I think of music. Fun music. Hip-hop (which expanded from its early days), pop hits and — my favorite genre — new jack swing.
Artists including Guy (featuring new jack’s architect, Teddy Riley), Keith Sweat, SWV and TLC were the new jack acts topping the charts in the ’90s, and their songs provided a soundtrack for me to bounce to. “I Like,” “Twisted,” “Right Here (Human Nature Mix)” and “Creep” created the love language of the times.
The new jack swing era was the last time I listened to music on the radio. After I bought my first CD, I learned I could bypass chattering dee-jays and endless commercials and customize the tracks I wanted to hear.
After CDs came iPods and downloads. And now, only 17 years past the ’90s, playing music on a smartphone is my go-to method of delivery.
The text “Media and Culture: Mass Communication in a Digital Age (Campbell, Martin, Fabos)” says the “history of mass media has moved from emergence to convergence.” This quick-development process has put multimedia access — and so much else that simplifies our lives — at our fingertips all the time. “This convergence has been happening since the early 1990s,” the textbook says. “Ever-growing download speeds and the development of more portable devices have fundamentally changed the ways in which we access and consume media.”
I’m a grateful beneficiary of this technological and cultural shift. I do listen to radio these days, though rarely in the car. A few apps on my tablet (too much of a battery-drain to play them on my smartphone) and stations that stream live broadcasts let me tune in around the country — WHUR in Washington, D.C., KGNW in Seattle, KKLA in Los Angeles and ESPN Radio have been a few favorites.
Convergence has even changed the nature of radio itself, as seen with the growth of Rivet Radio, an app that offers “tailored content” full of local, national and global news and a “personalized listening experience” to audiences that are “on-the-go,” its Web site boasts.
So when I get nostalgic for the ’90s, I play a little TLC on my iPhone. Something old and something new usually keep me smiling for hours.
